rei's research on florists

Interview to workers in florist (Jackie Phillips Flowers in Falmouth Town, October 15th 2010)

Workers

10 people are working in Jackie Phillips
Only one regular driver to deliver (the shop holds one ban)
Female dominated job

Source of flowers they sell

Most flowers are imported from Holland
They sell few locally grown flowers
There is no flower farms around Falmouth area
Flowers are laid in shop once a week

Jobs
They do not use gloves because they are made of latex and easy to break.
They do not have air conditioner and fridge. 
Flowers are fine in cold temperature but they have only one heating in staff area to keep flowers cool and fresh.
When it is really hot in summer they put ice cube in vases

Customers

Mostly women
If they want flowers for men, strong colours tend to be chosen

Delivery

When shops become busy like Christmas season, they employ other people who can drive and hire extra ban
They use taxi, if customer want flowers as soon as possible
Overseas delivery can be done in 2 days. They send order information to the UK head office and it will be sent to the head office in the country where the customer wants to send flowers. Then the order will be sent to the florist nearby the order address, and the florist derivers to the address so they can deliver fresh flowers.

Waste in shop
Green waste is composted 
They are recycling glass and other they can recycle.


Purchasing flowers from supermarket (ASDA Penryn, October 18th 2010)

They have good variety of flowers
Some bunch of flowers for present. They are around 10 pounds.
They sells a lot of cheap flowers form 1.50 pounds per a bunch
They do not show the place the flowers are came from
They have some flowers grown in Britain
Flower section is located beside the vegetable section